What's included
Social media strategy
Which platforms deserve your time, what you post, how often, and what each piece of content is meant to achieve.
Content strategy and creation
Content pillars, editorial calendars, and production of the actual posts, graphics, captions and short-form video.
Social media management
Day-to-day scheduling, publishing and platform management across your active channels.
Community engagement
Responding, participating and building genuine relationships in comments and DMs, where a surprising amount of buying actually happens.
Brand awareness campaigns
Getting known by the right people in the right market, not just seen by everyone.
Audience growth
Deliberate growth of a following that matches your customer profile.
For local businesses and international brands alike
A salon in Chicago and a law firm in Dublin need very different social strategies. One needs visual proof and booking urgency. The other needs authority, credibility and patience. We've run both. The strategy is always shaped around the buying decision, not the platform.